Building a designer-first AI collaboration with fashion visionary Korto Momolu.

For this collaboration with Project Runway All-Star Korto Momolu, I led the campaign and helped shape the creative framework for using AI as part of the fashion ideation process. Working from her original sketches, we used Floyo to create a range of visual interpretations that gave her fresh directions to react to, refine, and build from.

The project was designed to show how AI could support a strong creative point of view, opening up possibilities while keeping the designer’s voice at the center.

Scope

  • Campaign Leadership
  • Creative Direction
  • AI Fashion Experience Development

Project Outcome

Challenge

The challenge was introducing AI into a designer-led process without making it feel gimmicky or impersonal. It needed to feel like a credible creative collaboration that respected authorship while still revealing something genuinely new.

Amazing Results

The collaboration helped position AI as a meaningful tool for creative exploration in fashion. It also gave Korto a wider landscape of ideas to draw from, demonstrating how technology can amplify inspiration without replacing the designer behind it.

”Thank you for your inspiration, you have opened my eyes and I can't wait to dive deeper and explore this new Al universe with your technology.

Korto MomoluProject Runway All-Star Designer